Help Support the WWU Marketing Department
50% of all gifts to the Marketing Program on WWU Give Day will go toward the establishment of a marketing scholarship fund.
This year our goal is to reach 250 program donors! Help be one of many making this goal a reality!
Gifts may be matched through several challenges and matching opportunities – increasing your contribution and impact.
The marketing faculty, along with members of the Marketing Advisory Board, have generously committed to match at least $1,250 of alumni donations!
Elisa Morrison, College of Business and Economics, Marketing Concentration
"Businesses create value for customers and ecosystems with jobs. I am studying marketing at Western because I want the opportunity to create those in my career."
With your support, the marketing program can:
- Offer special opportunities for our students including case competitions, travel to special events, and conferences, visits to marketing agencies and much more
- Improve our students' classroom experience
- Provide faculty with important research and teaching resources
- Discover important faculty and student research in our new behavioral research lab
- Engage with alumni and industry experts
- Enhance our offerings in Sustainability, Analytics, Digital Marketing and more
- Renew. The field of marketing is constantly changing. Your gift helps us to better serve the needs of tomorrows' marketers
Did you know:
On Western Give Day, 100% of your designated gift supports the marketing program
There are currently NO marketing-specific scholarships for CBE? Help us change that. Other departments like DSCI and Accounting have 38 dedicated annual scholarships for their students totaling over $125,000, we think marketing students should have financial support as well!
Our goal is to reach 250 individual contributors, giving any amount. Marketing alumni have challenged Prof. Ed Love and Dan Purdy to take on the horrifying AB Crepe challenge if we reach this goal.
Alex Hamilton, College of Business and Economics, Marketing Concentration
"At Western in the Marketing department I am less of a number and more of a person."